Max Distro LLC Las Vegas Web Design and Software Development Blog

Minimize your image file sizes- Larger files sizes = longer load times
We should be aware about the image file size because using larger image files stakes more time to transmit and hence more time to load.  Many people may navigate away during page load due to this problem. So, we should always try to optimize the file size of the images, without losing too much of the image quality. Use small and simple background images in place of big, bulky images, this is also a very useful way to create headers and footers. It looks professional and can reduce the overall size of the web page.

With optimized image sizes it takes just few seconds to load the web page.  This will help increase traffic, and more traffic translates into more sales.

Choose your colors carefully- Poor use of color can drive off potential customers
In addition to reducing your image file sizes you can optimize colors used in the website.  Color plays an important role in web design.  Using the correct colors may increase traffic and sales, but making the wrong color choices  may lead to less traffic and decreases in sales if you have chosen a poor color scheme.

Understanding the psychology of color is vital for all web site owners if they wish to create a successful and popular website. This is because different colors and certain color combinations affect humans in variant ways, and may influence moods and emotions. This means that you could inadvertently be driving traffic away if you have chosen a poor color scheme.

Color can also be used to guide user attention to certain spaces on a page. For example, you may want a user to click the buy now button, so creating it in a way that stands out from the rest of the page content is very important.

Keep your page design neat and clean- Nobody likes clutter
Don’t go overboard with your text fonts and colors.  You should choose small, simple, font sizes, they tend to attract a visitors and helps keep them on your site and also, it helps keep the website neat and clean. In many cases the simple selections are better than exotic, or extravagant choices.

You can use tables to format and arrange your website content into clearly distinguished fields. Website tables load quite fast and you can use them anywhere you like. Proper usage of tables can give your website that professional look and feel that it may have been missing.

Incorporate Icons into your design- brand your website and help guide user attention
Use simple, professional looking icons, they can make a strong, positive impression on visitors. Do not make your icons too big or fancy, and try not to overuse them. Visitors tend to feel that overuse of the same icon or the wide use of multiple icons not professional so, make it simple and small.

Check for broken links- simple mistakes can paralyze your website traffic
Examine your website for damaged or broken links before uploading it to the server and going live.  Search engines will periodically scan through your website, indexing content.  While this is done they also try to follow any links encountered, if a search engine finds a broken link it can determine that your site might not be a s relevant as your competitor’s website and lower your rankings accordingly.  Low search engine rankings or a drop in your rankings are usually the harbinger of lower site traffic and diminished sales.

Before we begin, let’s take a moment to describe what we will be talking about. A “bot” is a piece of software.  In this case, from a search engine that is built to go through every page of your site, categorize it, and place it into a database.

Google has three well known bots: The Adsense bot, the Freshbot and the DeepCrawl.

The Adsense bot is used for publishers who have Adsense on their sites. As soon as a new page is created, the JavaScript within the Adsense code sends a message to the Adsense bot, and it will come within 15 minutes to index the page so that it can serve up the most relevant ads.

For this exchange, however, we are only concerned about the Freshbot and DeepCrawl bots.

The Freshbot crawls the most popular pages on your website. It doesn’t matter if that is one page or thousands. Extremely popular sites have pages that are crawled every ten minutes, since Google has learned that those pages have a high occurrence of frequent changes. A typical site should expect to have a freshbot visit every 1 to 14 days, depending on how popular those pages are.

When Freshbot visits your site, it finds all of the deeper links within your site. It places those links into a database so that when the DeepCrawl occurs, it has a reference.

Once a month, the DeepCrawl bot visits your site and goes over all the links found by the Freshbot. This is the reason why it can take up to a month for your entire site to be indexed in Google – even with the addition of a Google Sitemap.

Our advice at this point would be: Be patient, keep on adding content to your site, and work on getting more in-bound links to your website.

If the designer is responsible for making the website engaging, look appealing and be user-friendly, it is the job of the SEO expert to make the web site’s presence felt within the target audience. Search Engine Optimization helps in driving traffic to a website and to increase its visibility in the search engines. SEO does not only mean placing relevant keywords at the right place. It is a complicated and time consuming process which involves the indexing of pages, directory submissions, article promotion, blog promotion, link building, talking about the web site in relevant social forums and networking sites and so on.

A good quality website design in this circumstance is generally to design a web page with multiple images and scripts. If the page is too cluttered with information and graphics, it will annoy the viewer. Try to make the pages look clean and simple. It must be both legible and reliable. Thus it can create a proper impact on the visitor. This type of web page design is done with a more advanced web page design program and requires quite a bit of experience. The proper use of white space is one of the critical elements that can distinguish a professional design from an amateur one.

Designing A Good Website:

The website should represent a clear image of your company. The images which are used in the web site should have clarity and be meaningful. Body-text that is poorly sized can ruin a website. Make sure your text is a standard size. If it is too small or too large, it is difficult to read. Try to use relative text sizing rather than pixel sizing. This allows visitors to utilize their preferred text size at your site. Create unique and content enriched sites. Avoid duplicate content. Do not create multiple pages, sub-domains, mirror sites or sites with different domain names but same content.

So the SEO experts have successfully driven traffic to your site, but what happens if the user doesn’t find the site meets with their expectations due to a poor design? Again, what’s the use of a good website design if its online presence is significantly low? No one is reaching to the site. The web designers must comprehend the basics of SEO and conversely, an SEO expert must understand the importance of designing elements required for branding.

It is essential for both to understand and meet the expectations of the website target audience. Users want both search visibility and appealing design and this in turn helps the web site in establishing a strong online presence. Website design is one of the most important aspects of generating traffic to your site.

A poorly designed website will be a complete turn off for your website’s visitors. This is the reason why more and more companies are hiring the services of professionals for designing their website in the most attractive manner. Apart from attractiveness, there are many other aspects to website design that aim at increasing the utility of the website for the user.

Max Distro LLC has been retained by Amstar Litigation Management for web development, online marketing, and software design services.